I currently have approx. 1400 items (as in different products) on ebay via m2epro. My question is how much extra sales (in percentage terms) could i make if i also launched the Magento website? I’m trying to figure out if its worth the investment in time setting up the website and learning the process of processing orders, site maintenance etc.
Im also trying to guage the process of printing shipping labels etc for sales made directly through the website as i imagine it wont be as straigtforward as printing the shipping lables on sales made through ebay. Can anyone draw a comparison?
This is a really difficult question to answer. A websites success will demand on a number of variables including product range and marketing mainly. You could have the best website in the world but if no-one can find it then it will never make sales.
Which is why we always recommend spending as little as you can on the site design and the rest of your budget on marketing as this is what will bring you the ROI quickest.
Maybe other members could share percentage splits they see but I have seen a huge range so couldn’t really help there.
I would say if it was me I would want a channel in place just incase one day something went wrong on eBay or Amazon and ended up with the channel being suspended. At least you would have the website to fall back on.
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