Are you selling handmade crafts on Etsy.com?
If you said yes, good for you because they have recently rolled out a marketing campaign in the UK that will surely benefit you.
Dubbed EtsyForMe, the campaign will have five social media influencers gathering and choosing the perfect solutions to five classic summer style dilemmas posed by Etsy.
Each influencer will focus on a specific topic, say, outdoor decor, so you want to follow all five of them as this increases the likelihood of your product being picked and featured on their Instagram accounts.
All you have to do is post an item from your store, which you think is the perfect solution to the matter at hand, to Instagram then tag the influencer and @EtsyUK. Also, don’t forget to use the hashtag #EtsyForMe.
At the end of every week during June and July, each influencer will choose their favourite from the entries they’ve received and post it to their Instagram account, while Etsy would repost it on @EtsyUK.
The objective of the EtsyForMe campaign is to get more eyeballs on the products of Etsy sellers, so it’s something which you would definitely want to participate in.
Wondering who the five social influencers involved in the campaign are? You can refer to this snippet from the Etsy blog:
“Perhaps you’ve got a whole host of gorgeous decor suitable for family barbecues, kid’s parties or gatherings with friends? Model and presenter, Georgia Jones is your girl. If it’s more of a festival or holiday vibe that you cater for, with capsule wardrobe-worthy fashion, get your suggestions in to style maven, Sophia Rosemary. Outdoor/indoor transitional spaces are the theme of choice for self-confessed, interiors-obsessed Lisa Dawson, and if your wares are perfect for sprucing up the spare room, share them with textile artist, Mary Maddocks. Finally, for everyone creating keepsakes and future heirlooms, new mum Candice Brathwaite is looking for all things nursery-related.”
Click here for more details about EtsyForMe.
As always, to your continued success,
Dave & Matt