The fourth fiscal quarter of 2016 was a success for eBay, and we do hope it was for you too.
After crunching the numbers, eBay recorded a gross merchandise volume (GMV) of $22.3 billion for said quarter, while their revenue amounted to $2.4 billion.
The key drivers of this substantial growth were eBay’s marketplace platforms, which recorded $21.1 billion worth of GMV and $1.9 billion of revenue.
What’s more, two million buyers were added to eBay’s marketplaces, totalling to 167 million active buyers worldwide.
Happy with eBay’s Q4 2016 financial results, Devin Wenig, president and chief executive officer of the company, said:
“Q4 was a record quarter, highlighted by solid performance in our eBay business. During the holiday season, eBay was one of the top consumer shopping destinations in the world and the second most visited eCommerce site in the U.S.”
eBay’s ticket marketplace, StubHub, also saw massive growth, with a GMV of $1.2 billion and a revenue of $279 million.
StubHub’s gift card sales went up by 20%, even before the Christmas season had kicked off, hence its impressive performance.
eBay’s Plans for 2017
Applying the same business strategy which they have been using for the past two years, eBay will work to exceed what they have accomplished last year.
Looking at their business forecast, we see that eBay’s goal is to rake in a net revenue between 2.17 billion and $2.21 billion for the first quarter of 2017.
In the last quarter of this year, they expect to post a net revenue between $9.3 billion and $9.5 billion.
As for eBay’s concrete plans for their marketplace platforms, nothing has been mentioned at the time of this article being published.
However, if their forecasts hold true, then expect 2017 to be a lucrative year for all of you who are selling, or who are intending to sell, on eBay.
As always, to your continued success,
Dave & Matt