Get ready to boost your Amazon sales on the 48-hour Prime Day sales event which starts from midnight on 15th July until midnight of 16th July.
For the first time in five years, the much-awaited shopping event will be held for two consecutive days. This promises Prime members more than one million deals from all categories, while sellers like you can enjoy ultrahigh revenues.
Jeff Wilke, CEO of Amazon Worldwide Consumer, said the marketplace will have exclusive products for Prime members and added:
“Our vision is that Prime Day should be the absolute best time to be a member – when you can enjoy shopping, savings, entertainment and some of the best deals Prime members have ever seen. Stay tuned as we reveal exclusive savings at Whole Foods Market, thousands of new product launches, as well as world-class entertainment and more, leading up to Prime Day on July 15 and 16.”
Aim beyond the $4 billion mark
Aside from online shoppers, the extension of what used to be a one-day super sale is surely going to benefit small and medium-sized businesses selling on Amazon.
Last year’s total Prime Day sales amounted to $4.19 billion in just a matter of 36 hours, so imagine how much can be made from two days of nonstop shopping.
By the way, Amazon noted another first—a dedicated page of Prime Day deals from US-based innovators, artisans, and entrepreneurs.
Various brands like Toshiba, Nickelodeon, and Levi’s, among others, have already started rolling out interesting deals to generate excitement among Prime members.
The annual Prime Day sale is available to Prime members in the UK, US, Spain, Singapore, Netherlands, Mexico, Luxembourg, Japan, Italy, India, Germany, France, China, Canada,
Belgium, Austria, Australia, and the United Arab Emirates.
Are you introducing a new product or perhaps relaunching one on Prime Day? If so, you better start working on your email campaign so that potential customers can look forward to it.
As always, to your continued success,
Dave & Matt